Observation allows the researcher to study people in their 'natural setting' without their
behaviour being influenced by the presence of a researcher.
Observation
is more than simply noticing something.
Observational data usually consists of detailed information about particular groups
or situations. This kind of data can 'fill out' and provide a deeper,
richer, understanding than survey work which tends to produce less detailed
information about a larger number of people.
Some methods only allow for the study of one individual at a
time. Observation enables the research to
study groups of people together, that is, it allows for the study of
interaction between the members of a group.
Observation offers researchers ways to assess the ineffable
expressions of emotions, determine who they interact with, understand how
participants talk to each other, and check how much time is spent on different
activities.
Can help the researcher to better understand the context and
the phenomenon in study.
The effectiveness is stronger in the use of additional
strategies used in observation, such as interviews, document studies or
surveys, questionnaires or other more methods.
The researchers collect direct primary data or first-hand
information for his or her studies for a more accurate description and
interpretation.
The observer is actively involved in the activities of the
group being followed.
Comments
Post a Comment
any suggestion on my side